If you’ve opened Pinterest or TikTok recently, you’ve probably come across a cozy space full of florals, lace, crochet, and porcelain — and thought: it looks like my grandmother’s house. Well, you’ve discovered the Grandmacore aesthetic, a nostalgic, romantic, and comforting style that’s taking over the world of interior design.
More than a passing trend, Grandmacore is an emotional response to the excesses of minimalism and technology. Designers say it reflects a desire to live in spaces filled with affection, memory, and warmth — without sacrificing sophistication and aesthetic curation.
If you want to adopt the Grandmacore aesthetic in a balanced and updated way, check out the top tips from design professionals below.
What is the Grandmacore aesthetic?
Also called Granny Chic, the Grandmacore aesthetic draws inspiration from traditional grandmotherly décor: floral prints, embroidery, vintage furniture, books, crocheted pillows, and all things that evoke a cozy domestic life. The secret is balancing vintage with contemporary touches to create authentic and personality-filled spaces.
1. Embrace floral prints — but in moderation
According to British designer Sophie Robinson, florals are a Grandmacore essential. They can appear on pillows, sofas, wallpaper, or curtains. Opt for classic prints like toile de jouy, liberty, or Victorian florals. To avoid visual overload, pair them with neutral furniture or raw linen.
2. Invest in furniture with history (and quality)
Grandmacore isn’t about hoarding old pieces, but reviving furniture with soul. Designers suggest browsing thrift shops or antique stores for items like china cabinets, vanities, carved armchairs, or cane-back chairs. The trick? Mix them with modern pieces to keep the look fresh.
3. Add sentimental textiles: crochet, knit, lace, and embroidery
A crocheted throw draped over the sofa, an embroidered table runner, or a lace pillow — these are the heart of Grandmacore. These elements carry the feeling of care, tradition, and handmade value, bringing texture and storytelling into the space.
4. Porcelain, books, and ceramic objects
Decorative objects play an essential role. Designers recommend creating small visual collections with teacups, old books, candlesticks, hand-painted pottery, or delicate sculptures. Display them on sideboards, shelves, or inside cabinets to enhance the aesthetic without cluttering the space.
5. Soft, warm lighting
Fabric lampshades, ceramic base lamps, and retro-style pendants help create a welcoming, nostalgic atmosphere. Warm, diffuse lighting is key to reinforcing a lived-in, peaceful feeling.
6. Mix patterns with intention
Mixing patterns is an art in Grandmacore: florals with stripes, plaid with polka dots, lace with tapestry. The secret, according to designer Justina Blakeney, is to choose patterns that share a common color palette, creating visual harmony despite their differences.
7. Include modern pieces for a contemporary touch
To avoid a caricatured look, designers suggest adding one or two modern elements, like a minimalist lamp, an abstract painting, or a contemporary chair. This blend balances the vintage and keeps the space current.
8. Use wallpaper for a strong visual effect
Floral, striped, or textured wallpaper is one of the most effective ways to bring Grandmacore into your space. Use it on a single wall or throughout a room to instantly transform the atmosphere — no major renovation needed.
9. Celebrate rituals: trays, tea, books
More than an aesthetic, Grandmacore celebrates the small rituals of daily life. Trays with teapots, baskets with blankets, stacks of books, and jars with homemade cookies all belong in the scene. These details evoke comfort and presence, bringing back the joy of home.
10. Create a space for memories and affection
Finally, incorporate old photos, family portraits, heirlooms, or inherited objects. Above all, Grandmacore is an emotional aesthetic. According to designers, these elements make the space unique, intimate, and full of soul — just like your grandmother’s house, but with your personal touch.
Grandmacore is more than a trend — it’s a heartfelt lifestyle
Mastering the Grandmacore aesthetic means embracing nostalgia in a creative, elegant, and comforting way. It’s about creating a soulful refuge where beauty, memory, and warmth coexist. You don’t need to change everything at once — start with small details and build your home with stories, textures, and love.
This content was created with the help of AI and reviewed by the editorial team.
